Tech News from Boston

Welcome To ExploitBoston.com, a technology blog from a group of up and coming Internet Marketers.

We’re here to keep our pulse on what’s trending in the Internet space and highlight trends in emerging technology.   You can follow our rants, raves, reviews, and praise, at your own discretion.

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Editorial Team

How to Trade Gold Online

Gold investment is fast becoming the most widely sought-after tool to either save for retirement or just increase your finances, and for good reason. It has long been considered a hedge against inflation and has certain characteristics to it that make it a very good investment. The supply of Gold is very limited and this makes it a precious metal which is valued very highly, as the demand for Gold is ever-increasing, with the making of jewelry being just one of the many uses of this precious metal.

Trading Gold With Online Platforms

There are many online trading platforms that you can use to invest in currencies, stocks, and even commodities, and all of these items are valued in U.S. Dollars. The best thing about Gold is that it tends to go in the opposite direction of the U.S. Dollar, so when the currency is decreasing in value due to an economic crisis, the value of Gold will increase, and if the Dollar is strengthening, the value of Gold generally tends to go down. Another great feature of Gold is that it also tends to go in the opposite direction of the stock market, as when the stock market is moving higher, people invest in it so that they can gain profit, while if the stock market crashes, these investors then move into Gold which is a relatively much more stable investment.

dollars

The great thing about online trading platforms is that once you have opened a U.S. Dollar account and registered it with one of these companies, which are used and regulated around the world, you can use the money that you have to buy or even short-sell any currency or commodity in real-time, without actually physically owning it.

One of the other good things about these trading platforms is that you can set limit orders on your trades. For example if you have bought 2 lots of Gold at a price of $1200 and you think that the price of Gold will touch $1300 and then fall back down, you can set a limit of $1300 or even $1299 on your trade so that it will automatically settle when the price touches that and give you a profit, without you having to physically monitor the trade all the time. This can be very beneficial as the prices of these currencies and commodities are constantly changing by small or large amounts and it is not possible to monitor them continuously.

There are many trading platforms which you can use to do this, for example Markets Trader, Meta Trader, etc, and these are all registered with the right authorities but you should still make sure that the platform that you use has a good reputation just in case.

Trading Gold in an IRA

You can also trade gold in an IRA account.  It’s called investing in gold ira.  Click the link to read more.  This is rapidly becoming an investment that people are jumping into.

The most important thing to know when investing in Gold is that you should always follow the trend of the market and try not to go against it. You should also put some time and effort into researching the few things that affect the price of Gold so that you can have a clearer idea of what decision to take, and whether to buy Gold if you think the price will go up, or sell it if you think that the price will go down.

Do’s and Don’ts of Kitchen Remodeling

If you have remodeled your kitchen before or if you are planning to do one in the near future, you know how intense the whole thing can be. You first have to decide the new layout of the kitchen and make sure that it is perfect for your workflow. Then you pick the color scheme that goes with the rest of your house and then you just have to wait and see how the whole thing comes together. You just have to pray that you made the right decisions or you’ll be seeing the whole thing go downhill right in front of your eyes.

And before you can stop it, you’ll already be out of thousands of dollars.

Trust me, I know how it feels because when we were remodeling our kitchen, we were going through the same thing. In fact, it was even more intense because we knew we weren’t going to remodel our kitchen after this one. We would either sell the house and move into a new one or just live in this one forever.

So we had to make sure that we got things right the first time. And that’s when we realized that there has to be a list of do’s and don’ts of kitchen remodeling on the internet. We wanted to make sure that other people don’t have to go through the same stressful situation like we did.

So, here it is.

Do’s

  • Have Ceiling Lights On Top of Your Countertops

Your countertops will be the place where you’ll be doing important work. So you want to make sure that that area is well lit. So when you’re installing your new lights, make sure that they are installed either on top of your countertops or along it.

But make sure that you are installing several lights on top of all the countertops you have to make sure that you have enough lighting in the kitchen, especially the countertops.

Worst thing you can do is end up having shadows on your countertops whenever you’re working on them. We don’t want that.

  • Add Even More Lights

Even though I just said that you should have multiple lights on top of your countertops, you want to make sure that you have more than enough lights in your kitchen. There can never be enough lighting in there.

Best way to do this is to allow for natural light to come in. That way, you can set up an ambience when the sun sets, or maybe you can have mood lighting above your island or maybe under the cabinets. It could come in handy when the guests are over and the sun is setting, you could have that natural light come in which the mood lighting turns on. An ample natural light will also help put emphasis on some kitchen decor such as if you have a vintage rug as a kitchen runner.

Your kitchen would look perfect.

  • Get an Island If You Have the Space

I can’t recommend this enough. Funny thing is, some remodeling contractors were recommending that I don’t get an island, and instead I should invest in better countertops or increase the countertop space. But the guys at https://www.aurorakitchenremodeling.com/boston/ said that I should ignore that and just get an island. That was the best decision I ever made.

I’mgonna say the same thing to you – Just get an island.

It will naturally become the spot where everyone gathers in your house and you wouldn’t eve know it. Plus, you will also get more storage space and additional countertop space anyway. So why not get it while also having the option to have everyone gather around in the same spot in your house?

It’s the perfect way to have a fun evening with friends and family.

Don’ts

  • Don’t Keep Your Fridge Too Close To the Wall

We made this mistake early on and we had to get a new fridge. We didn’t take into account that the floor trim would be installed later and that the fridge door will also take up space when we open it. So once the remodeling project was over, we weren’t able to open our fridge door all the way.

And since our kids were young at that time, they ended up making a game out of it and eventually the fridge door was no more.

So, make sure that you’re leaving enough room around the fridge to account for these things. In general though, it’s best if you leave a couple extra inches of space than you already were planning just in case. That’s the best way to ensure that you won’t have to either replace your fridge or change the layout of your kitchen by a couple inches.

  • Do Not Get a Stainless Steel Sink

I hate not seeing my sink spotless and dry. I make sure that my kitchen is clean and everything is exactly where it’s supposed to be. I take pride in that. We had a stainless steel sink before and it never looked clean.

The only time it looked clean was when I was done doing the dishes and I had wiped it off. That’s when it was shining and looking all pretty. But 30 seconds later, if someone had washed their plate, it would look wet and just dirty.

I know it’s just a personal preference and some people don’t mind having wet sinks, but if you want to have your kitchen looking perfect all the time, avoid getting stainless steel sinks. Just get a black one or some other type of sink.

  • Don’t Keep Your Oven Too Close To Another Appliance Or a Wall

You want to make sure that your kitchen is looking pristine and not cluttered. If you have a lot of appliances placed close together, or if every appliance is placed near a wall, soon a pattern emerges and your kitchen will end up looking like a fortress that is being protected by appliances standing near the wall.

Avoid that and mix things up a bit. Especially with the oven, make sure that there’s space between it and the walls and even other appliances to ensure that there’s enough airflow around it. Your oven will generate heat and it has to have enough space for it to escape or it will start damaging itself if it’s near a wall, or it will start damaging other appliances that are near it.

An In-Depth SEO Keyword Research Guide For Beginners

Keyword research is where SEO starts. It doesn’t matter how great your website is. If it is ranking for keywords nobody is searching for, you won’t get any traffic no matter what. And I see a lot of beginners making huge mistakes when choosing which keywords to go after.

Surprising thing is, even though there are a lot of guides out there about this, SEO newbies are still making these mistakes which leads me to understand that either those guides are too complicated for them, or maybe these newbies are just targeting keywords that everyone is targeting which is a big no-no.

So I want to go over how I do keyword research for my clients and affiliate websites and hopefully you can learn how easily it is to find low competition keywords and start seeing some results.

Importance of Keyword Research

Keyword research is the only way you can find out what people are searching for on Google. Whether you are planning to start a new company or write a new blog post on your website, you want to make sure that you are targeting keywords that people are searching for.

And a lot of website owners make the mistake of not doing this and that is the reason why https://www.nabilansariseo.com/boston/ says  that more than 90% of the website owners never get any traffic from Google.

If you think about it, you always want to make sure that there is a market for the products you’regoing to be selling. Keyword research is how you find that out. If you are selling something that nobody is searching for or nobody wants, then you are setting yourself up for failure before you even start anything.

With proper keyword research you will be able to find out:

  • Whether there are people actively searching for what you are planning to sell or write about
  • How much traffic will you get if you rank #1 for that keyword
  • How difficult will it be rank for that keyword
  • Whether or not people searching for those keywords will become your customers

How Do I Research Keywords?

I like to keep things simple by having a set number of steps I have to take to find the keywords that I like and would be happy doing SEO for.

Starting with a list of “seed” keywords

Coming up with a short list of seed keywords is how you want to start this process. These keywords help you identify what your niche is and who your competitors are.

For this, you’ll need to decide what product or service you would like to do SEO for. Once you have decided that, then coming up with a list of seed keywords is easy.

You just think about what other people would type into Google to find that product or service.

For example, if you are an electrician in Atlanta, then your list of seed keywords would be:

  • Plumber Atlanta
  • Plumbing services near me
  • Best plumber in Atlanta
  • Emergency plumbing services in Atlanta
  • Plumber guy in Atlanta

These keywords will help you identify who your competitors are and what keywords they are targeting.

Reverse Engineer Your Competitors

If your competitors are targeting certain keywords, that means they think they can make money from it. And obviously they would’ve only decided that after doing the keyword research themselves. So we don’t need to reinvent the wheel here.

If you don’t already have an Ahrefs subscription, you should definitely get it because it is a priceless SEO tool. If there was only 1 tool I’d recommend, it would be Ahrefs. That’s the only thing you need to be successful with SEO.

For the purpose of this guide, we will only be using the Site Explorer feature of Ahrefs.

Once you have a list of 4-5 competitors from the seed keywords list, you want to throw them into Ahrefs Site Explorer one by one.

Then click on Top Pages under Organic Search in the left hand column.

That will give you a list of the top pages on that website, how much estimated organic traffic they are getting and what is the top keyword that those pages are ranking for.

And Boom! Now you have access to all the keywords that your competitors are targeting on their top pages.

Not just that, you can also reverse engineer what kind of information they have on these pages and you can structure your website in a similar way.

Remember, I’m not saying that you should copy them. I’m only saying that you should take inspiration from these websites and create a slightly different and unique structure that you know will also work.

How Do You Choose Which Keywords Are More Important Than Others?

This is a good problem to have. Now that you have a list of keywords that you KNOW are good ones and you can’t wait to rank for all of them, you want to make sure that you are focusing on the most important ones based on what your SEO goals are.

You don’t want to prioritize them based on metrics like what other people say in their guides. While they are not wrong, you sometimes pigeon-hole yourself thinking that metrics are everything.

You also have to consider the human aspect of SEO – You.

Let’s say you found a keyword that gets 1,100 search volume each month and another keyword that gets 300 search volume each month.

If you were just going based on metrics, you would choose the 1,100 search volume keyword without thinking twice. But you also have to think about motivation and confidence because whenever you are going after a keyword with a higher search volume, there will always be higher competition.

So, will you be okay seeing VERY slow movement for months and months at a time for a higher volume keyword or would you grow more confident with your SEO abilities if you started seeing quicker movement and maybe even 1st page rankings for a lower search volume keyword?

Me personally, even as a seasoned veteran would go for the 2nd option because that tells me I’m doing things right. Not only that, it will also motivate me to put more time and money into that website because I am seeing good results.

My recommendation would be to go after a combination of low volume and high volume keywords. That way, you will start seeing quicker results for your low competition keywords while you keep progressing for the higher competition keywords.

And as you publish more content on your website and as it gains more backlinks, you will see it gradually rank higher and higher for those high competition keywords.

I hope this guide helped.

Flipping Vegas Reality TV

Flipping Vegas is an American reality TV show that features Scott Yancey, a real estate investor, and his wife, Amie Yancey, an interior designer by profession. The show was aired on A&E network in the U.S from 2011 to 2013. It spawned 41 episodes before being finished. 

The show revolved around Scott and Amie and their real estate company Goliath, as they bought, fixed, and flipped houses in Las Vegas, Nevada, also their home town. The show used to originally air during Saturday mornings until it was shifted to an evening spot during the third season. At the end of the show, it was shifted back to an afternoon slot and was split into two sections of which one was aired on FYI.

The show consisted of 5 seasons in total each featuring roughly 8-10 episodes with 42 minutes of length per episode. The show was widely regarded as one of the most informative real estate reality TV shows of 2011.

A short overview of Flipping Vegas

Flipping Vegas followed the lives of Scott and Amie Yancey who bought run-down and completely broken houses for cheap and renovated them to sell them off at a huge profit. The two worked on the show through their real estate company Goliath.

The fun and exciting part of the show was always the arguments and antics of the couples. Scott Yancey and Amie had both very conflicting mindsets when it came to repairs and renovation process.

Scott has always been very careful about spending his fortune on repairs, so he kept the budget very tight and the timeline even tighter. His wife, on the other hand, was a free-spirited and passionate type. She would never settle for a cheap makeover and would sometimes even go beyond the budget given to her for the makeover of the house. This would occasionally upset Scott and the two would fight each other on the show creating drama and stress for the viewers.

Parts of the show were also informative as one of the managers from the Goliath company would invite various potential buyers and take them on a tour of all the houses on sale in Las Vegas. During this time, the real estate manager would pull off deals that would surprise the viewers as well as teach them about the basics of negotiating.

Episodic review

To give you a good idea about the show, here are some short reviews from the first few episodes of the show.

Episode 1, season 1 – The episode featured Scott Yancey and his wife who work with their project manager Baldemar Rivera in order to flip a house which was completely in ruins. At the same time, one of Scott’s rental properties suffers from fire damage. Scott sends away his manager Baldemar to repair all the damage the fire has caused. Scott runs into trouble while dealing with both the houses and his manager struggles to get the job done on time.

Episode 2, season 1 – Scott makes a hasty purchase of a house with remediated floor damage in a community with a guard and a gate for $225,00. This is actually six times more than the amount he usually spends on buying a house. When one of his real estate agents, Heather Stone, tours the house, she is surprised to find that the floor damage is actually much worse than they had thought of.

Scott decides that there is nothing they can do and plans to spend around $20,000 on the renovations but then he discovers that the house is also infested with black mold. The black mold is later removed through an expensive process.

To discuss the design of the house, Scott brings Amie to tour the house with Chad and Michelle from the Walker Zanger business, the business from where they usually purchase the countertops and floorings for the house they are working on.

Amie ends up with an expensive design idea which Scott greatly disagrees with. So he hires a cheaper contractor named Dino after Baldemar, one of the project managers refuses to decrease his price to work on the house. Scott gets in various crew members to get repair work done on the house in a timely manner so he can open it for tours by potential buyers. But Amie and Scott find out that Dino’s crew have completely failed to correct the minor defects in the house.

After spending around $45,000 on the renovations, Heather is able to sell it off for $349,000, which according to Scott isn’t an amazing deal but he doesn’t mind it since he ended up buying the house hastily.

One Man Issue’s Cautionary Tale on Flipping Vegas Seminars

Shipping Cars for Dummies

Whether you’re a family, a business owner, or a luxury car owner, there’s always a possibility that you may have to ship your car across the country or city. Auto transport is something a wide range of people requires every year.

Unless and until you are driving the car yourself to the destination, you’ll need to know how the process of shipping cars work. There’s a lot to consider, especially when you are shipping the vehicle across the country.

Cross country vehicle shipping is handled by auto transport companies that specialize in moving vehicles quickly and safely from across the United States to elsewhere in the world. Here is how the process is handled.

Car Shipping

Planning and Scheduling

To ensure the vehicle reaches the destination in time, you will be required to schedule the shipping as far in advance as possible. Pickup date will be given to you on which the company will send a car carrier to pick the car and begin the rest of the process.

Cleaning the Car

Before you send the vehicle through a carrier, you must ensure the vehicle is completely empty. Car carriers have a strict policy where weight requirements and insurance requirements must be met.

Insurances never cover personal items so make sure all your belongings are out of the car before it ships. Failure to do so will delay the process and will cause problems for the shipping company.

Vehicle Inspection

Before the vehicle is taken from your hand to car shipping companies, it will have to be inspected for its condition. During transit, the car could be damaged so it is important to take photos of the car before shipping it.

Once the car reaches the destination, an inspection will be held there too to see if any damage occurred. Your insurance company will only cover the damages if you can provide proof that the car was damaged during transit.

Low Fuel and Antennae

You have to make sure that your car does not have more than a quarter tank of gas before it is transported. More fuel in the tank means potential hazards on the way.

You also have to remove any loose parts from the car such as antennae, bed liners, and seat covers to ensure that they do not get damaged in transit.

Destination Pick Up

Once the car arrives at the destination, you will be given two options – have it delivered to your door, or pick it up from the location the company provides you. If you are living in an area where trucks cannot arrive, then you will have to pick the vehicle yourself.

Moreover, picking the car yourself will also save you about $50 or more depending on where the car has to be delivered.

When the car arrives at the destination, it is important for you to visit the shipping company’s office and inspect the car before you sign any paperwork. If the car has been damaged on the way, it will be the only time you can claim for damages.

4 Tips on Marketing Your Business at Trade Shows with Print Media

It’s no secret that tech savvy companies realize trade shows are still one of the best places to market your business and connect with existing and potential customers. But participating in a trade show without the proper preparation and knowledge to make it the best experience possible for your business only limits the potential benefits of taking part. Read on to learn how you can put your best foot forward in planning for and participating in a trade show.

1. Marketing Preparation Before the Trade Show

Much of your success at a trade show will be determined before the trade show ever takes place. The very first step to any successful appearance at a trade show will be gathering your team and cooking up great ideas for the presentation, networking and marketing efforts you’ll employ at the trade show.

Consider what your end goal for your trade show appearance might be. If you’re a startup or are a just looking to establish new contacts and customer relationships, plan on creating a presence that works to this end. Focus especially on how you can make your brand stand out in a sea of competition. Ask team members what they think stands out about your brand and how you can put your best foot forward. If you’re an established company, and especially if many existing customers will be at the event, think about what you can do to create a memorable experience for your customers while rewarding their loyalty.

Remember that planning a trade show appearance is just like planning a marketing campaign. Prioritize getting all team members involved. Getting everyone on the same page and incorporating good ideas from all of your team members will foster cohesion and creativity. Think about ways you can make your booth the most exciting and memorable booth at the trade show. Remember to get your team members excited about the upcoming event!

2. Use Flyers or Postcards to Create Excitement

Once you’ve gotten all of the good ideas out and into a cohesive plan, it’s time to start marketing the event. Invite your customers or potential customers to the trade show with fun, witty and memorable invitations. Using a creative printed piece like a flyer or postcard mailed directly to customers should generate some excitement. Remember to include incentives: For example, have them bring the flyer or postcard to your booth at the trade show to receive gifts or be entered into a drawing. Creating intrigue and incentives like this will help ensure you have company when the trade show takes place.

3. Retractable Banner Stands Help You Stand Out At the event

When you make it to the trade show, your main objective will be standing out. Luckily, there are many ways to do that. As long as you stay within the rules of the event, be as creative and exciting as possible when attracting attention to your booth or table. Use well-designed posters and banners to stand out from the crowd and direct customer attention towards your booth. Position a retractable banner stand towards the front of your booth and angle it so passerby can easily see. Create excitement with everything from contests to entertainment. Again, as long as you’re within the rules of the event, when marketing your brand at said event your only limits are the limits of your creativity and imagination. Going the extra mile is the name of the game, and what seems outrageous or extravagant could be exactly where your competitive advantage lies. You could, for example, tip bartenders or cab drivers to wear a hat with your company’s logo. At one trade show, a business that specializes in tractor sales brought a carnival style popcorn machine and handed out free bags of popcorn to anyone who passed by. The smell of the popcorn brought people from all over the trade show floor.

And of course, don’t forget to bring some merchandise with your company’s logos and contact information. This means hats, shirts, pens, stickers or any other fun free stuff you can think of. Remember to share your giveaways with everyone. Event workers and other non-customers will carry their gifts out into the world, too, so don’t miss out on free opportunities to share your brand.

4. Following Up After the Trade Show

There’s still a little work to be done after the trade show. It’s important to follow up with your team and reflect on what worked and what didn’t. If you gave out anything with coupons or codes, now is the time to start measuring the response. Ask each of your team members what they thought was most effective at this trade show. Ask them what they think could be done differently. Don’t be afraid to figure out what was a dud, what didn’t work or where something went wrong, lest you make the same mistakes in the future. All of this will help you prepare your business for the next trade show. And of course, now is the time to follow up with phone calls or a postcard to any contacts you made at the trade show, and reap the benefits of your hard work.

Most Successful Tech Startups for Investments

Tech startups are continuing to gain huge investments from venture capitalists. According to PitchBook reports Major startups such as Airbnb, SpaceX, and Uber are among the most successful companies. But the recent emergence of tech startups has brought into the spotlight new players. At this point, there are too many startups to count.
The advancement of technology has brought about the rise of a great number of unicorns – but before a new company can become a unicorn, it has to first have a successful startup with high conversion rates on their landing pages. It is not easy being successful as a startup company. The market is saturated with various vendors, making it hard to stand out from the crowd. A startup doesn’t need to have an amazing product or a paradigm shift to be successful; it just needs to be reliable, thoughtful and innovative.
The visionaries at Silicon Valley have always been renowned all over the world to be tech entrepreneurs. They have come up with products and services that are world-class. Most of their discoveries and innovations have changed the world for the best. Moreover, the founders of early startups mostly model their techniques after these tech entrepreneurs due to their commitment to excellence and technological innovation.

Loans
According to our research, below are some enterprise technology startup companies to check out.
1. 128 Technology:
Founders: Andy Ory and Patrick Melampy
Area: Networking
Year launched: 2014
Funding sum: $68m
According to QY Research, this company is the leading organization in the world of the virtual router, aimed at helping businesses adapt their networks so they can be more agile. The smart network of the company takes advantage of multi-cloud and hybrid environments and supports edge network services. Their software-defined networking has made it possible for companies to be more flexible and adapt better in running workloads.

 
2. Immuta
Founders: Matthew Caroll, Sapan Shah, Michael Schiller, and Steven Touw
Area: Data management
Year launched: 2014
Funding sum: $29.5m
This company assists businesses to connect data science tools, securely manage their data and unify the data environment. The company’s platform offers transparency for both compliance and legal reasons and ensures right data usage with access controls.
By getting its first big GDPR fine, it refreshed the benefits of data visibility and leadership of businesses. Tech startups like Immuta are assisting other businesses to have control of their data.

 
3. Botkeeper
Founder: Enrico Palmerino
Area: Automation
Year launched: 2015
Funding sum: $22.5m
This company was created to help businesses automate the bookkeeping time to data. This can be a time consuming and tiring task for organizations small and large that are capable of automated tasks.
The company makes use of artificial intelligence and machine learning to fish out and categorize data; by managing invoices, bills, revenues and expenses; and then make a custom dashboard with a general overview of the nonfinancial and financial data. It also integrates big financial tools such as Shopify, Stripe, and PayPal.

 
4. StackRox
Founders: Ali Golshan and Sameer Bhalotra
Area: Container security
Year launched: 2015
Funding sum: $39m
One of the biggest trends for enterprise computing is containers. Despite this, they are very vulnerable to human error or deployment breaches. Most IT professionals are concerned about the security and relative nascent technology.
stackRox gives security solutions to container lifestyle, assisting them to know and prevent being hacked. The latest platform of the company for preventing cloud-native environments includes profiling more risk capabilities and managing network policies.

 
5. Lacework
Founders: Vikram Kapoor and Sanjay Kalra
Area: Cloud security
Year launched: 2015
Funding sum: $32m
Security strategy and cloud security are getting more mixed for CIOs, and more businesses are making use of AI technologies to strengthen the defenses of their servers against cybercriminals.
This startup is a cloud security company that provides security solutions and support for major organizations.

 
6. Spotinst:
Founders: Amiram Shachar, Sharon Twizer, Liran Polak
Area: Cloud infrastructure
Year launched: 2015
Funding sum: $52m
This company is capable of reducing computing cost by up to 80 percent. They’ve previously done so for companies such as IBM, Sony, and Intel. The technology of the company makes use of algorithms that are predictable to look forward to changes and redistribute the workload so as resources can be optimized. Spotinst has cluster solutions for Google Cloud Platform, AWS, and Microsoft Azure.

As shown by these revolutionary startups, there’s no shortage of tech entrepreneurs to build and manage a successful organization.

 

 

5 Smart Ways to Impress a Hiring Manager Online

If all you had to create an unforgettable and irresistible memory on an online Hiring Manager is just one chance, how would you use it? I bet you will want to have all the information you need at your fingertips and be the best you can be to make that impression. There is a definite advantage that online interviews and career buildup has over physical meetings; it is your duty to make sure you are on top of your game. Before you walk through that door to meet face-to-face with your hiring manager, make them look forward to meeting you.

When firms, through their hiring managers, require you to pitch yourself through email, online registration, or profiling. It presents you the opportunity to keep his eyes on you, forgetting every other person vying for the same position. Unfortunately, not many people pull it off. Here are workable ideas that can help you prepare adequately for that opportunity and successful career, starting with a successful interview.

1. Get an Insider’s Recommendation

A sure way to begin to work your way into and through a firm is to get someone to put in a word for you. It is not a bad idea to stand on a willing shoulder of another to achieve your dreams, especially if your referrer has a good reputation with the company. The first proof of your competence and suitability for the job might be what someone else already thinks about you.

You may think, that is a difficult task, especially if you cannot readily think of someone, but I have a solution for you. Make use of your mutual connections on LinkedIn to establish a network. Check out the profile of the hiring manager first of all if he has a shared interest with you or even any other person, preferably in your targeted department. A kind word on your behalf to the right people who can make things happen can have a tremendous effect on your consideration for the job.

A similar strategy is relating to a member of staff of the company for an informational interview to get as many information as you can get. This informational interview can also prepare you for the all-important question of what you can add to the company. It is challenging for employers to resist a potential employee who already knows so much and provides ready solutions or ideas to matters he identified. If possible, create a presentation out of your new ideas to serve your panel of interviewers and give them convincing reasons not to look beyond you.

2. What does Google Say about You?

It is no news that your hiring manager will search for you on Google, and you can prepare for that by building up what you will like to come up as topmost results. There are two anchor points you be taken note of, create or recreate what you want Google to display about you, and improve the details by removing unwanted items or adding up to your profile. Check out for embarrassing moments you don’t want your employers to find and remove it.

Before you know what about your Google results, start by practicing a search on yourself to see what anyone will readily get about you. In other words, what information will portray you to be the best fit for the job? Is there any item that may give a contrary opinion about your personality? Check out for tags and keywords as well as some social media posts that may be implicative, and do something about it.

Owning a personal website with your name is a sure way to improve your results. It is easier to trust such platforms that will contain your personality, career path, experience, and ongoing projects and contributions. A personal website allows you to put them all in a single platform and more importantly, owning your own space means you can optimize your searchability by keyword improvement.

Finally, what does your social media handles have to say? What are your recent tweets, Facebook posts, shares, and Google+ updates? These platforms not only give your hiring manager an idea of your opinion on sensitive and non-sensitive matters, but employers also want to understand how you think from your organic search results.

3. Show your Leadership prominence in the Industry

As much as your employer believes the company has a responsibility to train you to improve your productivity, the interest of trig manager still hinges on your leadership ability. This vital quality is evident through conviction by the productive engagement of the big guns in the industry. What relevant experience, training, seminars, workshops, team projects have you been part of, in the past? Feel free also to share a critical opinion on leadership responsibilities and share your candid thoughts.

Apart from using LinkedIn to create such a professional outfit, you may also think of starting a professional blog with a consistent and regular article. Creating an engagement platform for current trends and new achievements in your industry encourages the hiring manager the more of your stuff. Moreover, a more accessible way to also progress is monitoring the advancement of competing companies in the same sectors and watch for what they do differently and how you can suggest them to your potential employers.

Furthermore, think of forums, discussions, surveys, groups, and pages online that are relevant to your field and be an active part of them. Your participation in conversations and the way you present your points (active communication) to the benefit of the other person, is one leadership quality most employers cannot overlook. Push for an opportunity to brighten the day of anyone who is out on the look for someone like you.

4. Get Practical – Send in a Demo Project!

Get the ball rolling on by setting up a sample project as a demo of your talents and abilities. It is often said that the best way to show you can do something is to go ahead and do it. So, you make the hiring manager look forward to more from you by the time your actual interview becomes a new business idea pitch. Perhaps, the most crucial emphasis here is your problem-solving skill as it relates to out-of-the-box thinking.

Imagine there is a way of running things before you were called up, and before being assigned to any duty in your targeted department, you have gone ahead to sample the challenges facing the organization and highlighted ways of solving them. By doing that, you have highlighted your own space in the company and carved out an impression in the heart of the hiring manager. Apart from the problem-solving skills it shows, it adds that you can be very innovative and proactive, which are prominent in company growth.

In your sample, get all the relevance you can get. Use a similar company as a case study, relate the problem with a past review of another firm, think like each of the stakeholders and government agencies in terms of new policies and many immediate challenges that may spring up. When there is any need fora reference, use only the ones that the company will readily absorb in the industry and not a harsh competitor that may arouse suspicion.

5. Stand Out on LinkedIn

In the professional world, LinkedIn is a powerful tool for employers and employees alike. It helps keep a profile of your personality and shows it where relevant. If used right, the platform creates an opportunity to build a brand, land the right job, and grow an extensive network. Therefore, the need to keep an updated LinkedIn profile in landing your dream job cannot be overemphasized.

However, it is not just enough to keep a LinkedIn profile; you must appear in both active and passive search results there. For the former, the right keywords in your job title will land you a good place in the results, but for others, you can begin to think of promoting your profile to the relevant quarters. Using organic search finding mean that you set your mind as though you are the employer. Then, what keyword(s) will such an employer most likely punch in to get the best person for the intended position? Make sure your job title carries that, and you stand an excellent chance.

Also, when you appear among the search results, you need to make a good professional impression to your hiring manager. Remember this is not Facebook where you can be as free and casual as you like. On LinkedIn, searchers are not looking for time wasters, and they might not have the luxury of that precious time to spend on one candidate only. Build a relevant profile and cap it off with a suitable profile picture to your area of expertise.

Next, get yourself into the radar of your hiring manager and create an exciting summary that is readable in just a few seconds (because that is actually what your employer has). Use bullets and score points. Note that you are creating something beyond a strange impression and carefully build on it.

 

In conclusion, don’t forget to be extremely organized and avoid any ambiguity. Remember you have much time to present yourself and all your qualities. Moreover, putting everything in place means you won’t have to worry about missing out on a vital detail. Create a flow from everything you have representing you online to what you are sending in as a sample project and avoid contradiction or obscurity.

You deserve the best, and indeed the best is right about here as you implement the above-stated tips. Go ahead and create a fantastic reputation that goes before your real experience. Arouse the desire of your hiring manager to look forward to meeting you and land yourself that dream job! Good luck!

Top 5 Marketing Tips for Photographers

Photography is fun, whether for personal reasons or as a business, but what makes photos very valuable? Generally, what makes a business grow wild is a set of crazy ideas with unique perspectives. For photography business owners, there is the technical aspect of your business that concentrates on improving your photography skill. However, beyond that, you need to get in touch with clients that place so much value on your work to hire you.

Traditional adverts are probably the most common ways to create awareness about what you do, through magazines, newsletters, and all conventional techniques. However, as much as they might work for other businesses, it is almost unworkable for photography. We have, therefore put together with excellent ways to market your photography ideas in this modern age. Start by getting a catchy photography business name here

 

  1. Build a Google Business presence and be Searchable

The first place people go to look for a skilled professional like a photographer is Google, and you need to be found. Google Business already provides that feature for business owners where they can add what they do to a business directory with location, description, pricing, and contact. The details help search algorithms to identify the most suitable customers for the search.

 

  1. Social Media Connection

Another sure way of making the world of photography go around is through the social media network. The fact that this method has the word ‘media’ tells you it should be your priority. Platforms like Facebook, Instagram, Twitter, Snapchat, Pinterest, even WhatsApp, are already optimized for images and videos and can be viable tools for business promotion and posting customer testimonials. Set up a business page on Facebook and automate your posts through online tools where a post on one can be shared on others without a sweat.

 

  1. Start and manage a Blog and build an email list

Another way to maintain a relationship with the world without mounting a sales pressure is through maintenance of a blog. Be the first person to share a trending development, and you can always generate many readers in no time. More so, when your business website and blog are active, it improves your Google ranking in results. If you don’t have new photoshoots, do a fun shoot in nature and unusual or trending occasions and make a blog post from it. Secondly, through your reader’s list, you can build an email list of regular subscribers. The most refreshing way to do that is by giving out free bonuses of ebooks or exclusive HD images here or there and get their email before downloading.

 

  1. Build a network and create a Referral chain

Don’t underestimate the power of a good network of related professionals. For instance, a good photographer should have a professional relationship with lightning, catering, and especially event managers. A good working relationship with these pros secures regular updates on trendy matters in the industry and hooking up for big contract jobs now and then. Remember not to be rigid though and give out something each time yourself.

 

  1. Set up Contests, Promotions, and Pro-bonos

This method is a cute way of truly giving something back to the people, and equally important is the further awareness it gives your business with people. Set up competitions at different levels, by cities or classes or even training for potential school leavers to add up skills. Think of the effect of putting out free wedding photography for a couple per year, and if it comes out professionally, that’s no small thing.

 

There are much more ways of promoting your photography business, but the above tips are the most prominent and have been well-tested. See you at the top!

Visa Vs. MasterCard

If you read my last post about pay day loans and advances, you probably know a little bit about flexing on your credit cards.  Well, today I’m going to dive in even more and share with you more information about two of the absolute giants in this space.

When it comes to credit cards, there are many companies out there but only two hold the largest market share out there. These are visa and MasterCard.  The direct comparison between these companies are a little bit hard to judge something because their way of measuring their successes are completely different than one another. Visa chooses to tell anyone how many cards they have issued across 200 countries, which is 2.4 billion. Whereas MasterCard chooses not to share this information, exactly quantifies their success by providing how many payments they process a year, which is 18 billion. So now you understand why it’s a little hard to grasp which one of these larger credit card companies is more successful.

What is the Difference?

credit cards

Being that booties credit card companies are fairly known throughout the world, to a consumer the way they operate and once you get for them is no different than one another. Since both of these credit card companies are quite known, it’s a little bit hard to find a place of purchase where one will be accepted than the other one.

One of the huge differences and one of the biggest misconceptions it’s how these cards are structured. One piece of information that may change your perception of what these credit card companies or are that visa and MasterCard do not issue any cars on their behalf there simply just payment processing companies.

So when you go to the bank, and choose a type of cord that you want it simply depends on what lender you go to will determine whether or not you get a Visa or MasterCard. The rewards and benefits you read from these credit cards are solely based on the bank as well.

Which Truly Matters?

As a consumer you always look out for your best interest. So you ask yourself this question which is better? Visa or MasterCard?

Well the short answer to this question is neither. It’s solely based on the lender that you go to who distributes your card. We understand that there are many different cards within visa and MasterCard that offer different perks and benefits. And this should be the definitive factor for you. Before you sign up to credit card make sure that you look at the fees, interest rates any type of rewards and benefits that you get alongside your sign up.

We strongly urge you take the time to look into these new little factors simply because you may find a strong benefit with Visa that you made off on with MasterCard, likewise it could be the opposite way.  For more information, visit this site https://www.credithelpguru.com/ to pick up all the necessary credit card hacks you’ll need to have a long, prosperous run using credit.

The bottom line is when you go to the lender for a credit card, don’t focus on whether or not you should get a Visa or MasterCard focus on the benefits. Although we do want to mention that the higher your credit score is the more benefits you can read from these credit cards, and the lower your credit score is the less benefits you may have.

So definitely take the time to build your credit score so you’ll be able to take advantage of all the benefits you can get with Credit cards.